We're in a newsletter arms-race. What happens when everyone has one and they all sound the same? Overwhelm, skimming, and email fatigue. What makes a newsletter exciting to open each time?
Unpredictable. Like the dopamine reward of a slot machine. I’ve already declared newsletter bankruptcy and don’t sweat keeping up with it all
Newsletter Junkyard
Unpredictable. Like the dopamine reward of a slot machine. I’ve already declared newsletter bankruptcy and don’t sweat keeping up with it all